Best EggAGENCY: SWAT BY KIRSHENBAUM
I helped expand Best Egg’s brand toolkit by building on their existing guidelines: adding new colors, type hierarchy rules, icons, and more. The work also included social templates and OOH campaigns. Designed to feel warm, human, and optimistic, the assets aimed to reflect Best Egg’s mission: creating approachable, real-world tools that help people move forward financially, with confidence and clarity.





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